#YWInsiderTalk - Vol. 5

This week on #YWInsiderTalk

Romit Dey speaks with 𝐘𝐞𝐥𝐥𝐨𝐰 𝐖𝐢𝐫𝐞 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐢𝐧𝐠 about fostering lasting client relationships and the unique strategies that define his practice.

Romit is a Partner at 𝐀𝐏 & 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬, specialising in M&A, restructuring, and structured finance transactions, Insolvency & Bankruptcy, investor rights in fundraising, corporate governance, and General Corporate Advisory.

Click on the link to know more: https://www.linkedin.com/posts/yellowwireconsulting_romit-dey-ywinsidertalk-05-activity-7337748937635745793-BK6h

YW: What strategies have you found most effective for building trust and long-term relationships with clients?

ROMIT: I believe that trust is built not just through legal expertise, but through genuine engagement and continuity. One of the most effective strategies my team follows is spending meaningful time with our clients to understand their business, their challenges, and their perspective. Further, we often leverage our network to connect clients with relevant partners—whether vendors, customers, or potential M&A allies—where we see clear synergy. Lastly, we conduct tailored training sessions for client teams on key issues such as the DPDP Act and POSH compliance, helping them stay informed and compliant. This blend of innovative practices built upon a traditional approach, helps us align with clients as strategic partner offering value beyond legal services.

YW: What’s one unconventional approach you’ve taken in your practice that yielded surprising results?

ROMIT: We try to proactively identify their pain points, even before any formal engagement begins. Instead of waiting for a mandate, we take the initiative to understand a particular challenge or legal issue they may be facing, often something that requires a second opinion. After a careful analysis, we offer a brief, solution-oriented advisory—free of charge— that brings in a fresh legal perspective or unveils an overlooked dimension of the problem.

In another instance, when clients have recently completed a transaction but experienced inefficiencies or unresolved bottlenecks, we’ve shared post-deal insights highlighting alternative solutions that could address the issues better. These suggestions, offered without being asked, reinforce our commitment to their success beyond just the brief at hand.

Romit Dey - #YWInsiderTalk Vol 5.pdf

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